Third-Party Delivery: Play the Game, Don’t Get Played


Third-party delivery can be a blessing and a curse. In this high-energy, game-show-style session, join Zack Oates and a panel of restaurant pros as they unpack the most common guest complaints, delivery disasters, and operational pitfalls. You’ll learn how leading brands are turning frustration into loyalty by getting in front of the guest, owning the experience, and shifting more orders to first-party channels.

Presenters
Daniel Figueredo
Co-Founder
Sanguich
Daniel Figueredo is the co-founder of SANGUICH™, a critically acclaimed Cuban sandwich shop known for its commitment to tradition and authenticity. With a background in design and engineering, Daniel transitioned from his corporate career to pursue a passion project with his wife, Rosa Romero. Together, they set out to create a Cuban sandwich concept that stayed true to its roots. After dedicating a year to perfecting every detail of their business—from perfecting ingredients to refining the process—Daniel and Rosa opened their brick-and-mortar location in 2017. In just seven years, Sanguich™ has earned four Bib Gourmand awards and numerous accolades, becoming a gold standard in the industry.
Jane McPherson
SVP of Marketing
Penn Station East Coast Subs
Zack Oates
Founder & CEO
Ovation
Zack Oates is an author, husband, father, entrepreneur, and hot tub aficionado (but not in that order, necessarily). He grew up in restaurants before getting into startups. He was voted Top 100 Entrepreneurs, rang the NASDAQ bell, won the world’s biggest business competition, has been to 50 countries, and started 3 companies. He went on over 1,000 dates before he got married and wrote a book, “Dating Never Works…Until it Does.” He currently is Founder and CEO of Ovation, the no. 1 restaurant feedback platform in America, voted Top 50 Most Influential Supplier by Nation’s Restaurant News, and host of “Give an Ovation: A Podcast for Restaurants.”
Deric Rosenbaum
President
Groucho's Deli
Deric Rosenbaum is currently the President of Groucho's Deli and a multi-unit franchise owner. Throughout his 20+ years in food service, Deric learned all the inner workings of the distribution side of the industry first-hand. He has been an operator, implemented a central distribution commissary, and project managed the opening of over 40 franchised units. Hailed as a builder by his colleagues, his career has been a progression of building sandwiches, teams, a restaurant brand, countless physical spaces, experiences, and a tech stack (his personal favorite). As the resident CTO of Groucho’s Deli, Deric is a firm proponent of open and bi-directional APIs and industry-wide data standards. Deric spent the last several years building, adding to, and refining Groucho's tech stack. His decision to move an 80-year-old restaurant chain into modern operations allowed the Groucho's Deli system to pivot, survive, and ultimately thrive for several years during the COVID-19 pandemic.